Why Advertise with Sierra Scoop?

• Sierra Scoop reaches households monthly as far south as Lee Vining, CA to Yerington, NV to Southern Carson City, NV, and every community in between.
• Every month, Sierra Scoop is delivered by the USPS to more than 68,000+ potential customers. This 100% direct mail approach means your message will reach your potential customers’ home, guaranteed, at no cost to the reader.
• With 100% Household Penetration – 55% more than daily newspapers – your ad can be hand delivered for less than a penny per household.
• We have strong readership and response and we’d like you to capitalize on this loyalty.
• Sierra Scoop has reader acceptance. Local people look forward to each issue and COMPLAIN IF THEY DON’T GET IT.
• Sierra Scoop is recognized by local businessmen as an effective advertising medium.
• Sierra Scoop offers zoned distribution which prevents any wasted circulation or dollars spent.
• Sierra Scoop has the highest number of line ads and display ads compared to other publications.
• Sierra Scoop gives your ad maximum impact because it does not have to compete with news columns for the reader’s attention.
• Sierra Scoop offers a better value for your advertising dollar. Compare rates in terms of circulation. Cost per 1,000 of circulation.
• Sierra Scoop helps readers find what they want and helps them decide where to shop.